Why Choose Us

Why Choose Us.

Each client has their own unique interest in timepieces and motivation for investment. 

Property, stocks, cryptocurrency and other forms of investment come with a wide range of fees and associated costs. As well as this, recent events have shown the risk and failures of these avenues.

Unlike other investments, the right watch can provide a pathway to make a return on investment without fees and immediate depreciation after purchase (as with high-end vehicles.)  A luxury collector’s wristwatch is one of the most valuable assets that can be converted seamlessly back into cash at any time. Our experience and knowledge of the trade exceeds the industry standard and our history of making money through timepiece investments is both long and proven.


Why our clients acquire luxury watches

Each client has their own unique interest in timepieces and motivation for investment. 
These are usually centred around three key elements.

1. Investment

Property, stocks, cryptocurrency and other forms of investment come with a wide range of fees and associated costs. As well as this, recent events have shown the risk and failures of these avenues.

2. Style

But not all watches are destined to go unworn in a private collection. At Pride & Pinion, we are passionate about the impact a wristwatch can make and the impression they leave.

3. Story

Wristwatches don’t just help us record and keep track of time. They also contain the history, memories, stories and legacy of those who wear them. .


How it Works

Our Pride & Pinion valuation service is the easiest way to uncover what a watch is worth. There are many factors involved in a timepiece's value... from the condition of the watch, presence or absence of the original box/papers and of course the timepiece itself.Our expert team is well-versed in all aspects of the industry and are on hand to deliver an exact, up-to-date valuation.